APA Citation

Desatnick, R. L. (1987). Managing to keep the customer: How to achieve and maintain superior customer service throughout the organization. San Francisco, London: Jossey - Base Publishers.

Chicago Style Citation

Desatnick, Robert L. Managing to Keep the Customer: How to Achieve and Maintain Superior Customer Service Throughout the Organization. San Francisco, London: Jossey - Base Publishers, 1987.

MLA Citation

Desatnick, Robert L. Managing to Keep the Customer: How to Achieve and Maintain Superior Customer Service Throughout the Organization. San Francisco, London: Jossey - Base Publishers, 1987.

Warning: These citations may not always be 100% accurate.