APA (7th ed.) Citation

Zikmund, W. G. (1994). Business research methods (Fourth edition.). The Dryden Press.

Chicago Style (17th ed.) Citation

Zikmund, William G. Business Research Methods. Fourth edition. Orlando: The Dryden Press, 1994.

MLA (9th ed.) Citation

Zikmund, William G. Business Research Methods. Fourth edition. The Dryden Press, 1994.