APA Citation

McCann, J. M. (1986). The marketing workbench: Using computers for better performance. Homewood, Illinois: Dow Jones-Irwin.

Chicago Style Citation

McCann, John M. The Marketing Workbench: Using Computers for Better Performance. Homewood, Illinois: Dow Jones-Irwin, 1986.

MLA Citation

McCann, John M. The Marketing Workbench: Using Computers for Better Performance. Homewood, Illinois: Dow Jones-Irwin, 1986.

Warning: These citations may not always be 100% accurate.