Marketing management : A strategic planning approach
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York:
McGraw-Hill,
1984.
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| Subjects: |
| LEADER | 00486cam a2200157 7i4500 | ||
|---|---|---|---|
| 001 | 0000003239 | ||
| 005 | 20050418090000.0 | ||
| 020 | |a 0070088659 | ||
| 040 | |a INS | ||
| 090 | 0 | 0 | |a HF5415.13. |b B775 1984 |
| 100 | 1 | |a Buell, Victor P. | |
| 245 | 1 | 0 | |a Marketing management : |b A strategic planning approach |c Victor P. Buell. |
| 260 | |a New York: |b McGraw-Hill, |c 1984. | ||
| 300 | |a xxi, 682p.; |c 24 cm. | ||
| 650 | 0 | 0 | |a Marketing -- |x Management |
| 999 | |a 0000004230 |b BOOK |c Open Shelf |e PERPUSTAKAAN INSPEN | ||