APA Citation

Buell, V. P. (1984). Marketing management: A strategic planning approach. New York: McGraw-Hill.

Chicago Style Citation

Buell, Victor P. Marketing Management: A Strategic Planning Approach. New York: McGraw-Hill, 1984.

MLA Citation

Buell, Victor P. Marketing Management: A Strategic Planning Approach. New York: McGraw-Hill, 1984.

Warning: These citations may not always be 100% accurate.