Cover Image

QR Code

Lightning strategies for innovation : How the world's best firms create new products

Bibliographic Details
Main Author:	Zangwill, Willard I.
Format:	Book
Published:	New York: Lexington Books, 1993.
Subjects:	Technological innovations New products Strategic planning

Similar Items

The seeds of innovation : Cultivating the synergy that fosters new ideas
by: Dundon, Elaine
Published: (2002)

Rules for Revolutionaries : the capitalist manifesto for creating and marketing new product and services
by: Kawasaki, Guy, 1954-
Published: (1998)

Complete idiot's guide : new products development
by: Bobrow, Edwin E.
Published: (1997)

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
by: Kim, W. Chan
Published: (2005)

Strategic marketing management : A means-end approach
by: Parry, Mark E.
Published: (2002)

Creating the innovations culture
by: Horibe, Frances
Published: (2001)

Blue ocean shift : beyond competing : proven steps to inspire confidence and seize new growth
by: Kim, W. Chan
Published: (2017)

The strategy of managing innovation and technology
by: Millson, Murray R
Published: (2007)

Customer-centered products : Creating successful products through smart requirements management
by: Hooks, Ivy F.
Published: (2001)

Marketing strategies for competitive advantage
by: Adcook, Dennis

Process innovation : rengineering work through information technology
by: Davenport, Thomas H.
Published: (1993)

Non-stop creativity and innovation : how to generate winning ideas and put them into practice
by: McLeod, Fiona
Published: (2002)

Mastering the dynamics of innovation : how companies can seize opportunitiesin the face of technological change
by: Utterback, James M.
Published: (1994)

Blue ocean strategy : How to create uncontested market space and make the competition irrelevant
by: Kim, W.Chan
Published: (2005)

All the right moves : a guide to crafting breakthrough strategy
by: Markides, Constantinos C.
Published: (2000)

Product management : product lifecycles and competitive marketing strategy
by: Sharma, Mayank
Published: (2009)

Innovation and management : International comparison
Published: (1988)

Brand rewired : connecting intellectual property, branding, and creativity strategy
by: Chasser, Anne H.
Published: (2010)

Strategy and planning : a manager's guide
by: Hussey, David
Published: (1999)

Managing innovation : integrating technological, market and organizational change
by: Tidd, Joseph
Published: (2021)

Customer-centric product definition : The key to great product development
by: Mello, Sheila
Published: (2002)

Creating product value : Putting manufacturing on the strategic agenda
by: De Meyer, Arnold
Published: (1992)

The new polymatch : profiles in compound-technology innovation
by: Mirchandani, Vinnie
Published: (2010)

The spider's strategy : creating networks to avert crisis, create change and really get ahead
by: Mukherjee, Amit S
Published: (2009)

Managing change : creating competitive edge
by: Tranfield, David
Published: (1990)

Innovation leadership strategies for the competitive edge
by: Kuczmarski, Thomas D.
Published: (1995)

Product management
by: Lehmann, Donald R
Published: (2005)

Innovative management : A progmatic guide to new techniques
by: Phillips, Nicola
Published: (1993)

Innovating at the top : how global CEOs drive innovation for growth and profit
Published: (2009)

Classic failures in product marketing
by: Hendon, Donald W.
Published: (2001)

Strategic market management
by: Aaker, David A.
Published: (2001)

Marketing wise : an unconventional approach to strategic marketing for Asia
by: Sunny, T. H. Goh
Published: (2003)

Absolute essentials of strategic marketing
by: Proctor, Tony
Published: (2021)

The new know : innovation powered by analytics
by: May,Thornton A.
Published: (2009)

Competitive manufacturing
by: Miller, Stanley S.
Published: (1988)

The digital transformer's dilemma : how to energize your core business while building disruptive products and services
by: Frankenberger, Karolin
Published: (2021)

Executive talk : Creating uncontested market space : 24 November 2008
Published: (2008)

Harvard business review on innovation.
Published: (2001)

The strategy-focused organization : how balanced scorecard companies thrive in the new business environment
by: Kaplan, Robert S.
Published: (2001)

Leading in the age of innovations : change of values and approaches
by: Theodoulides, Lenka
Published: (2019)