Zangwill, W. I. (1993). Lightning strategies for innovation: How the world's best firms create new products. New York: Lexington Books.
Chicago Style CitationZangwill, Willard I. Lightning Strategies for Innovation: How the World's Best Firms Create New Products. New York: Lexington Books, 1993.
MLA CitationZangwill, Willard I. Lightning Strategies for Innovation: How the World's Best Firms Create New Products. New York: Lexington Books, 1993.
Warning: These citations may not always be 100% accurate.