APA (7th ed.) Citation

Robicheaux, R. A., Ferrell, O., & Pride, W. M. (1985). Marketing: Contemporary dimensions. Houghton Mifflin.

Chicago Style (17th ed.) Citation

Robicheaux, Robert A., O.C Ferrell, and William M. Pride. Marketing: Contemporary Dimensions. Boston: Houghton Mifflin, 1985.

MLA (9th ed.) Citation

Robicheaux, Robert A., et al. Marketing: Contemporary Dimensions. Houghton Mifflin, 1985.