Description: A preface to marketing management

Bibliographic Details
Main Author:	Peter, J. Paul
Other Authors:	Donnelly, James H, Tarpey, Lawrence x
Format:	Book
Published:	Planoo: business publication inc, 1982.
Subjects:	Marketing management

Description
Physical Description:	xii, 275p.: ill; 23 cm.
ISBN:	0256027129