Developing, implementing and managing an effective marketing plan
Main Author: | |
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Format: | Book |
Published: |
Illinois:
American Marketing Association,
1994.
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Subjects: |
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005 | 20050419090000.0 | ||
020 | |a 0844233722 | ||
040 | |a INS | ||
090 | 0 | 0 | |a HF545.13. |b G568 1994 |
100 | 1 | |a Goetsch, Hal | |
245 | 1 | 0 | |a Developing, implementing and managing an effective marketing plan |c Hal Goetsch. |
260 | |a Illinois: |b American Marketing Association, |c 1994. | ||
300 | |a 249p.. | ||
650 | 0 | 0 | |a Marketing -- |x planning |
650 | 0 | 0 | |a Marketing -- |x management |
999 | |a 0000007165 |b BOOK |c Open Shelf |e PERPUSTAKAAN INSPEN |