rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Influencing
    sub title: Marketing the ideas that matter
  name:
    name part: Bell, Chip R
    role:
      role term: creator
  type of resource: text
  origin info:
    place:
      place term: Austin
    publisher: Learning Concepts
    date issued: 1982
    issuance: monographic
  physical description:
    extent: x, 185p. : ill ; 26 cm.
  note: Chip R. Bell
  subject:
    topic: Marketing
  identifier: 0893840513
  record info:
    record content source: INS
    record change date: 20021126.0
    record identifier: 0000000957