A preface to marketing management
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Texas :
Business Publications ,
1982
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| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000000809 | ||
| 005 | 20030603.0 | ||
| 040 | |a INS | ||
| 090 | 0 | 0 | |a HF5415.13. |b P388 1982 |
| 100 | 1 | |a Peter, J. Paul | |
| 245 | 1 | 2 | |a A preface to marketing management |c J. Paul Peter, James H. Donnelly, JR Lawrence |
| 260 | |a Texas : |b Business Publications , |c 1982 | ||
| 650 | 0 | 0 | |a Generalities of marketing management |
| 700 | 1 | |a Donnelly, James H. | |
| 999 | |a 0000001470 |b BOOK |c Open Shelf |e Default branch | ||