Exploring marketing research
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Chicago :
Dryden Press ,
1982
|
| Subjects: |
MARC
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|---|---|---|---|
| 001 | 0000000282 | ||
| 005 | 20021202.0 | ||
| 020 | |a 0030562279 | ||
| 040 | |a INS | ||
| 090 | 0 | 0 | |a HF5415. |b Z68 1982 |
| 100 | 1 | |a Zikmund, William G. | |
| 245 | 1 | 0 | |a Exploring marketing research |c William G.Zikmund |
| 260 | |a Chicago : |b Dryden Press , |c 1982 | ||
| 300 | |a xxv, 657p. ; |c 24 cm. | ||
| 650 | 0 | 0 | |a Marketing research |
| 999 | |a 0000004575 |b BOOK |c Open Shelf |e Default branch | ||