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Marketing :
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Marketing : Joel R Evan and Barry Berman.
Bibliographic Details
Main Author:
Evan, Joel R
Other Authors:
Berman, Barry
Format:
Book
Published:
New York:
Macmilan Publishing Co. Inc,
1982.
Subjects:
Marketing
Holdings
Description
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Description
Physical Description:
xxvi: 723p.; 24cm.
ISBN:
0023345004
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